The Handmaid’s Tale
Coast-to-Coast Stunts and Exclusive Exhibit
Coast-to-coast stunts
Ahead of the highly anticipated Season 6 premiere of The Handmaid's Tale — the final season of the groundbreaking series — we partnered with Hulu to create a series of stunts across Los Angeles and New York City that would build anticipation and amplify the magnitude of this momentous conclusion.
We hit NYC and LA with 40 handmaids, marching en-masse through both city centers with red robes flowing, creating a striking visual of unity and defiance.
Together they over the most popular city landmarks as an eerie harbinger of the final season to come. The tours culminated in a larger-than-life premiere at the TCL Chinese Theatre where our handmaids presided over the entrance and the afterparty, dutifully watching over the festivities evoking the theme of constant surveillance that is key to the series.
LA Stunt
NYC Stunt
THE paley museum
We partnered with The Paley Center For Media to create an exclusive exhibit for The Handmaids Tale, inviting viewers to experience the dystopian world of Gilead like never before. Using costumes, props, and artifacts from the show against a backdrop of episode clips and stills, we curated the story of June Osborne’s evolution from handmaid to rebel across 6 seasons of the show.
Every artifact was chosen to tell a story of resistance, power, and survival. Our team also designed all the creative that wrapped the walls, marquees, billboards, and entryway columns.
