The Muppets

Premiere & Editorial Shoot

 

It’s time to play the music, it’s time to light the lights – The Muppet Show debuted on Disney+ and ABC to much fanfare, and our team supported the launch campaign across IRL and digital touch points.

First up was a splashy premiere screening at The Hollywood Roosevelt with executive producer Seth Rogen and a star-studded Muppets cast including Kermit the Frog, Miss Piggy, and Gonzo the Great and their celebrity friends Yvette Nicole Brown, Danny Trejo, Pamela Adlon, Sam Richardson, Anna Kendrick, Natalie Morales, and more. The premiere included photo ops with Kermit & Miss Piggy, themed cocktails & sweets, and lots of nostalgic Muppet giveaways.

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On that very same night and same venue, we produced two editorial photoshoots for the Muppets with acclaimed photographer Jonny Marlow. As always, Miss Piggy stole the show.

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A few days later, our LCDigital team powered a fan-exclusive digital event for The Muppets, leveraging an exclusive technology partnership we have with Disney’s D23 Gold Theater.

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