KIFF
Global Premiere Experience
Interactive Family Premiere
Bringing the colorful world of Kiff to life with an interactive watch party.
THE GOAL
Bring the colorful world of Kiff to life for families at home.
To celebrate the launch of Disney Channel’s new animated series Kiff, Disney set out to create a playful and interactive virtual premiere for families and select press. The goal was to go beyond a traditional screening, inviting fans to engage with the show's characters and experience the quirky world of Tabletown firsthand.
How we did it
Using Little Cinema’s virtual event platform, we created a fully branded watch party packed with interactive surprises inspired by the show.
Guests enjoyed live trivia, character interactions in the chat, playful animations, and custom emoji cannons that brought the episodes to life. A themed photo booth, downloadable coloring sheets, and a live Q&A with the show's creators and talent extended the fun beyond the screening.
The event achieved 88% audience retention, with exclusive early access to the Kiff: Reel Good Time game as a special reward for attendees.